ABOUT KEEP FLAT OUT

What happens when a car-obsessed engineer meets a speed-hungry business pro?

You get us—an automotive gearhead engineer who’s been wrenching on anything with wheels since forever, teamed up with a business-savvy pro who swapped spreadsheets for speed. An unusual combo? Maybe. But that’s exactly how we like it.

Our mission?

To create clever, fun gear for petrolheads who live and breathe cars. No gimmicks, no shortcuts. And because we’re a bit nerdy ourselves, we love sharing fun, geeky content about cars and engineering - we want you to stand out and flaunt that smart-ass side with a sprinkle of humor. Around here, it’s not just about looking fast — it’s about knowing exactly how it all works (and cracking a joke while you explain it).

    • THE ENGINEER

      The mastermind under the hood. A lifelong tinkerer, racer, and automotive nerd who turns ideas into gear that speaks to real enthusiasts.

    • THE BUSINESS BRAIN

      Took a hard right turn from the corporate world straight into the fast lane. Merging strategy with a love for all things motorsport.

      KEEPING IT FLAT OUT

      We live for the legends, geek out over all things cars and motorsport, and push limits like there’s no speed limit. If that sounds like your kind of ride, you’re in the right place!

      We’re pumped to have you here! So, hit the apex, shift up, and Keep Flat Out! 🏎️💨

      Flat OutFits